The atmosphere in the barbershop

As paradoxical as it may sound, loud and bright advertising a good barbershop does not need. In order for regular and new customers to come there, you need the right atmosphere. Men do not go for props and new-fashioned interior. The necessary atmosphere is formed by the general concept of the room design, the offer of services, communication with visitors and the professionalism of the craftsmen. If the owner of the barbershop understands the essence of this idea, he will always be at the peak of popularity with his establishment.

Interior details

The right atmosphere starts like a theater from a hanger. It is important to think through the interior of the establishment to the smallest detail. The initially chosen model needs constant support.coming to such a salon, the client already anticipates a special mood and expects exactly these feelings. For example, some owners recreate the atmosphere of a garage or a bar in a barber shop. When decorating the interior, the elements of minimalism and brutality are well combined, because this room will be visited by real men.

All the little things are important:

• designs of cabinets;
• seat upholstery;
• the shape and size of the mirrors;
• the image of the masters.

After all, many visitors will consciously go here, to a particular hairdresser, after their first visit. You should not overload the interior with chips, it should be relaxed and non-flashy. The smell is very important: with the help of special aromas, you can fix in the client’s subconscious the identification of the place and the elusive aroma of the style of masculinity.

One more detail what barbershop – background music.The more carefully the style is chosen, the more organic the image of the institution will be as a result. The role of musical accompaniment is difficult to overestimate: good compositions can create drive and mood for everyone – both visitors and the masters themselves. And a master with a positive attitude to creativity – what could be better for creating a fashionable and unique image?

Read also: Iroquois male haircut.

Selection of personnel

The atmosphere that prevails in the barbershop largely depends on human factor Ideally, the team should be selected so that there are no conflicts and clashes. Few people will like to watch unfriendly outbursts of hairdressers towards each other. When employees are one team, moving towards the goal is always more fun and comfortable. Each employee should be interested in his development, the prospect of growth and the formation of partnerships with colleagues in the “shop”.

The character of each master, will undoubtedly be unique. But truly experienced professionals will always find points of contact, because some intricacies of the hairdressing business should be in the sphere of constant interests. The client also always chooses a master based on his intuition, manner of communication, ability to understand any requests to change his image or, on the contrary, to support him in preserving the previously chosen style and image.

Barbershop differs from a men’s salon in that any client with haircut or beard design is an opportunity to realize the creative potential of a specialist. No template approaches. A good master:

• will talk with the client about his wishes and vision of the result;
• will visually assess the shape of the face, hair type and style;
• will offer several options to choose from.

Barbers who are sensitive to their customers are always in demand, they are booked weeks and months in advance. Solid men do not need experiments that can turn into unexpected and unpleasant changes in appearance. Everyone wants to entrust their face and appearance to professionals.

Individual approach

A peculiar feature of good barbershops is addressing each client by name. This immediately arouses the affection of any person, because he was expected and happy for him. Another important rule – the client is offered coffee and even alcohol, to choose from. Unhurried passage of time, conversations on men’s topics in between procedures, even a game of tennis or any board game is possible. When you are welcomed and listened to like this, any normal person will appreciate the attitude and want to return to this place again and again. The atmosphere of friendly partnership is the best guarantee that the master will understand the true wishes of the visitor regarding appearance. Some regular customers of barbershops compare visits there with visiting a men’s club by interests. After all, a barber eventually becomes a good friend with whom you can talk about everything in the world.

Find your barbera is the dream of all men, because, in addition to providing services, this well-known person will be interested in the latest news in your life, thoughts and plans for the near future. With such an interlocutor, you can go for a beer at the bar after your shift, it’s easy and pleasant with him. Therefore, after finding “their” master, many representatives of the stronger sex go to him for years, and even decades.